Gaya APA

Burns, A, C., Bush, R, F. (2003). Marketing research: online research applications (fourth edition) (ed.4). New Jersey: Prentice Hall.

Gaya MLA

Burns, Alvin, C.., Bush, Ronald, F.. "Marketing research: online research applications (fourth edition)". ed.4 New Jersey: Prentice Hall, 2003. Text.